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General Business Hints & Tips

12 Steps To A Successful Trade Show

How to ensure a successful trade show - in 12 easy to follow steps. Trade shows and exhibitions can be a fantastic way of showcasing a company's products and/or services. But many people get it so wrong. And on so many levels. Even with the best product or service in the world, to turn up to a trade show without having done any preparation or planning is marketing suicide. We've all met the...
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Is Your Profile Photo Ruining Your Image?

bad-profile-photos
A picture paints a thousand words A surefire way to damage your professional image is to use unprofessional photos on your social networking sites. Sure, if you’re a rural vet then it makes absolute sense to have your Linked-in profile photo showing you cheerily smiling alongside Daisy the cow. But as a business professional, a good-quality social media headshot shows that you take your wor...
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